I’ve been to dozens of trade shows in the UK, Belgium, Germany and The Netherlands, working in-house and as a supporting consultant. Here are a few things that I’ve learned about PR at exhibitions along the way:
Prime Minister Theresa May has called a surprise general election. Despite making it clear that she did not wish to call an early election (the Fixed Parliament Act mandates five-year parliaments unless certain conditions are met) she is seeking consent in Parliament for an election on 8th June.
I love imaging technology of all sorts, but I particularly love printing. My passion for printing and print technologies was instilled in me very early by my father who worked as a manager at Europe’s (then) biggest manufacturer of flexible packaging.
Industry analysts are a critical part of any B2B market place, especially technology. They should therefore be an important consideration in every B2B marketing campaign.
I’m thrilled to announce the ‘official’ launch of Precision PR Limited. I’ve had an ambition for several years to create a B2B PR and marketing consultancy that works the way I believe it should, and so here it is.